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BMW Art Car by Jeff Koons at Tower Bridge, London. 07/2012

BMW Art Car by Jeff Koons at Tower Bridge, London. 07/2012

BMW Art Car by Jeff Koons at Tower Bridge, London. 07/2012

BMW Art Car by Jeff Koons at Tower Bridge, London. 07/2012

BMW Art Car by Roy Lichtenstein, 1977 – BMW 320 Group 5 racing version

Andy Warhol, Art Car, 1979 - BMW M1 Gruppe 4 Rennversion

Jenny Holzer, Art Car, 1999 - BMW V12 LMR (12/2003)
© BMW GROUP

Frank Stella, Art Car, 1976 - BMW 3.0 CSL (12/2003)

Olafur Eliasson Your mobile expectations: BMW H2R project, 2007 Photo: Studio Olafur Eliasson © BMW Group / Olafur Eliasson (07/2007)
© BMW GROUP

The Alexander Calder BMW Art Car at a news conference in New York where BMW announced it's return to the Le Mans 24 hour race on Tuesday, April 6, 2010. The next BMW Art Car artist Jeff Koons design concept for the 17th BMW Art Car in background. (Jim Sulley/newscast) (04/2010)

BMW Art Car by Michael Jagamara Nelson, 1989 – BMW M3 Group A racing version

Andy Warhol, Art Car, 1979 BMW M1 group 4 racing version

Frank Stella, Art Car Miniatures, BMW 3.0 CSL

A. R. Penck, Art Car, 1991 BMW Z1

Jenny Holzer, Art Car, 1999 BMW V12 LMR, Marquette

Esther Mahlangu, Art Car, 1991 BMW 525i

BMW Art Car by Michael Jagamara Nelson, 1989 – BMW M3 Group A racing version

Robert Rauschenberg, Art Car, 1986 BMW 635 CSi

BMW Art Car by Roy Lichtenstein, 1977 – BMW 320 Group 5 racing version

BMW 3.0 CSL painted by Alexander Calder in 1975; this was the first BMW Art Car created.

Matazo Kayama, Art Car, 1990 BMW 535i

Ken Done, Art Car, 1989 BMW M3 group A racing version

Robert Rauschenberg, Art Car, 1986 BMW 635 CSi

Ernst Fuchs, Art Car, 1982 BMW 635 CSi

Jeff Koons at the party celebrating the announcement that he will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Partygoers celebrate the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Partygoers celebrate the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Partygoers celebrate the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Per Se chef Thomas Keller and famed architect Richard Meier at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Vanity Fair's Ingrid Sischy and Sandra Brandt at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Celebrated architect Richard Meier and Jeff Koons at the party celebrating the announcement that Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Famed architect Richard Meier, Beth DeWoody and Whitney Museum Executive Director, Adam Weinberg at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Olympic figure skating champion, Oksana Baiul at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

President of BMW North America, Jim O'Donnell and Executive Director of Guggenheim Museum, Richard Armstrong at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Jeff Koons and Dorothy Lichtenstein at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Jeff Koons, art luminary Agnes Gund and Beth DeWoody at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

rt Production Fund co-founder, Doreen Remen, Adam Weinberg and Yvonne Force Villareal at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Art Production Fund co-founder Doreen Remen, Jeff Koons and Yvonne Force Villareal at the party celebrating the announcement that Jeff Koons will create the 17th BMW Art Car at Koons' Manhattan studio, Tuesday, February 2, 2010.

Jeff Koons prepares to test-drive the first BMW M car, a 1980 M1, with BMW Rahal Letterman Racing Team driver Joey Hand at Sebring International Raceway on February 23, 2010.

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